Gerolymatos International, took an initiative of corporate social responsibility and focused on the hidden “heroes” of the pandemic, pets. We supported the NGO “Save a Greek Stray”, by creating a TV spot with the aim of informing the guardians of dogs about the need of spaying their pets. The main message of the campaign was “We spay our dogs and save even more”
Spaying our pet dog, is an act of responsibility, as it helps to reduce stray animals. The characters of the TV spot were all employees of the Gerolymatos company together with their pets.
Super hero and the leading character of the #SpayToSave campaign, was the talented actor, Antinoos Albanis, who participated on a non-profit basis. The employees of Gerolymatos, with their participation in the television spot, felt satisfied for contributing to the reduction of a major social problem. The company often take similar initiatives, promoting the spirit of collaboration and teamwork, elements that are a key pillar of Gerolymatos’ culture.
You can see the TV SPOT here
